An agreement is signed between two parties that are interested in forming a relationship. The relationship can either be short-term or long-term. Short term can be less than a year and long term usually is more than a year. Such distinction is necessary before drafting an agreement because such ambiguities can result in stringent consequences for both of the parties involved. An affiliate program agreement takes place between a party that is interested in offering its services to any other party. The party offering its services to the other one is called an affiliate of the other. Affiliate agrees to offer its services in return for commission. Such an amount of commission is set and decided beforehand to avoid any confusion. Affiliate program agreements can be of different kinds whereby affiliates can connect with the company in various ways. Usually, websites are promoted in this way. Whereby affiliates put a link on their website of the company’s website. In this way, all visitors to the affiliate website are redirected to the company’s website. This tactic is considered useful in marketing the products and services offered by the company to a larger audience. As more and more sales are generated, more revenue is collected by the company and hence it becomes easier for the company to pay commission to the affiliate. Both parties enjoy the fruit of their efforts as a win-win situation is created. However, a written agreement is something that guides the framework of the relationship between two parties. Because verbal agreements are done in the air and can vanish without leaving any evidence. So a properly written agreement is mandatory for any kind of business growth and success.
Nowadays businesses adopt several techniques to market their products and spur their sales. Some companies enter into international operations by expanding geographically and some while operating domestically widen their reach. This happens by marketing their product in various markets and environments. An affiliate program is also considered one of the sources to achieve such a competitive edge over other competitors. The more you have affiliates, the greater your outreach to wider audiences. This not only gives the company an edge over its competitors but also develops trust among its customers in its operations. Companies can use a wide variety of tools simultaneously to achieve a high growth rate. Affiliates provide companies with an opportunity to expand into larger markets while bearing only minimal cost. The commission is paid out of the sales generated through the use of the affiliate’s website. As no cost is incurred in such an arrangement giving out commission can be perceived as the only cost during the whole process. The Internet is crowded with sample affiliate program agreements. Assistance can be taken from such samples while drafting the agreement. The use of generic terms and conditions in such samples can be customized as per the requirements of the parties. Legal assistance is also mandatory as that can help avoid ambiguities down the road.
Here is a preview of a Free Sample Affiliate Program Agreement Template created using MS Word,
Here is the download link for above shown Affiliate Program Agreement Template,
